Uzbekistan expands cooperation with German brands 

BUSINESS 18:31 / 27.05.2022 4540

Today, Uzbekistan has a lot of opportunities for business development. Even in the field of leather and footwear, there are big changes every day. Entrepreneurs of our country are constantly working to establish cooperation with the most developed and influential international organizations.

Photo: Chamber of Commerce and Industry of Uzbekistan

In order to open the way for bilateral cooperation, on May 17 this year, with the assistance of the Embassy of the Republic of Uzbekistan in the Federal Republic of Germany, representatives of the Chamber of Commerce and Industry of Uzbekistan met with Deichmann, the largest shoe manufacturer in Europe.

For information: Deichmann has about 5,000 stores around the world, with an annual turnover of 7 billion euros. The company mainly uses artificial leather (70%) and natural leather products (30%). Today, the company has launched production in countries such as China, India and Turkey.

Photo: Chamber of Commerce and Industry of Uzbekistan

During the meeting, information was provided on the existing raw material base of the country’s leather and footwear industry, the opportunities created for foreign investors and the products produced.

In the course of the talks, the issues of production of natural and artificial leather shoes for the German brand in Uzbekistan, supply of the domestic market with quality products and export to neighboring countries were discussed.

Photo: Chamber of Commerce and Industry of Uzbekistan

Representatives of the company said that in order to enter the Uzbek market, it is necessary to thoroughly study its potential and competitiveness. It was noted that in order to start Deichmann, it is necessary to open at least 30 stores in the Uzbek market.

The issue of developing “fashion tourism” through the establishment of the company’s brand stores in our country was also considered.

Photo: Chamber of Commerce and Industry of Uzbekistan

Following the meeting, representatives of the company agreed to develop a roadmap for cooperation with the Chamber of Commerce and Industry.

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